About Us

Founded in 2016 as a UK Salesforce Partner, we established our Mauritius Salesforce delivery center in 2018, which now operates independently as Smplicity Consulting (Mauritius), following the UK business acquisition in 2023. Today, under the same leadership, Smplicity Consulting (Mauritius) delivers Salesforce Implementations, Capacity Augmentation and Managed Services to top tier international clients across the UK, EU, US, Africa and Australia.

Life at Smplicity

At Smplicity, we believe that a great workplace is built on trust, collaboration, and mutual respect. We are a remote based, highly connected team. We host regular team-building activities and events and provide opportunities for professional development, and celebrate our successes together.

Role summary - Salesforce Marketing Cloud Developer

We are looking for a Salesforce Marketing Cloud Developer. You will be responsible for designing, developing and optimising scalable marketing automation solutions using the full capabilities of Salesforce Marketing Cloud.

Your role combines technical development, data management and campaign execution, enabling organisations to deliver personalised, data-driven customer journeys across multiple channels.

You will also work closely with marketing teams and stakeholders to translate business requirements into technical solutions, ensuring campaigns are efficient, compliant and aligned with customer engagement goals.

Key Responsibilities

• Build and manage end-to-end marketing campaigns using Journey Builder, Automation Studio and Email Studio
• Develop and optimise audience segmentation using SQL and data extensions
• Create and maintain automations (data imports, transformations, triggered sends, ETL processes)
• Develop dynamic and personalised content using AMPscript and Server-Side JavaScript (SSJS)
• Design and manage data models and Contact Builder architecture
• Ensure data quality, platform hygiene and subscriber management
• Monitor and optimise campaign performance and deliverability
• Configure platform features such as transactional messaging, preference centres, and triggered communications
• Integrate Marketing Cloud with external systems using APIs (REST/SOAP) and Marketing Cloud Connect
• Troubleshoot and resolve technical and data-related issues
• Collaborate with marketing, sales and technical teams to deliver scalable solutions
• Stay up to date with Salesforce releases, best practices and compliance standards (e.g. email regulations, DKIM)

Functional Skills

• Strong understanding of digital marketing and customer lifecycle journeys
• Experience in campaign execution, audience segmentation, and subscriber management
• Strong problem-solving skills with ability to troubleshoot independently
• Ability to translate business needs into technical solutions
• Experience working in client-facing or cross-functional environments
• Strong organisational skills with ability to manage multiple priorities

Qualifications

• Bachelor's degree in Computer Science, Marketing Technology, Information Systems, or a related field
• 3+ years of hands-on experience with Salesforce Marketing Cloud (development + administration)
• Salesforce certifications (preferred): Salesforce Marketing Cloud Email Specialist & Salesforce Marketing Cloud Developer

Nice to have (Bonus)

• Experience with Salesforce DX, CI/CD pipelines, and deployment tools
• Exposure to ETL tools and data integration platforms
• Knowledge of loyalty marketing and advanced personalisation strategies
• Experience with Google Analytics or similar tracking tools
• Agency or consulting experience
• Familiarity with Salesforce Sales Cloud (e.g. Lightning Email Templates)

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